Monday 13 February 2012

Half of new licensees can't find specialist advice

Half (49%) of new publicans and club owners admit they are struggling because they don’t know where to go for specialist advice and guidance on setting up and running their own business.

That’s according to a survey from People 1st, the sector skills council for hospitality, passenger, transport, travel and tourism.

Its findings also highlighted that having access to expert support – in particular financial, marketing and business planning – would have made a “critical difference” to four out of ten of those interviewed.

The survey questioned 418 pubs, bars and nightclubs, of which 61 had been open for less than three years.

Publicans, in particular, have unique issues and need access to specialist professionals who really understand their business.

CFL Have been helping Pubs, Bars, Clubs, Breweries and Licensed Leisure companies with all their marketing needs for the last 3 decades

Throughout all of this CFL have provided unique, effective and relevant direct marketing solutions to our customers, using a product portfolio covering all aspects of direct marketing - from Direct Mail to Digital Marketing.

Possessing that rare combination of operational experience, marketing flair and industry knowledge, our dedicated client services team will custom build a solution to fit any given brief or requirement. To find out how we could be growing your business, give us a call. - 01225 782669 or email philm@cflmarketing.co.uk

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