Discount vouchers remain popular for eating out.

Two-thirds of people have used a discount voucher when eating out, although just 18% say they go out more often as a result of the vouchers, according to new survey from Deloitte.

The Taste of the Nation survey of 3,000 people found that 59% have used a special offer voucher when eating out, with 48% of people claiming they use vouchers in a bar or pub.

However, 25% say they go out more often than they otherwise would as a result of an outlet offering vouchers and only (18%) would stop visiting an outlet if vouchers were no longer provided.

Jon Lake, corporate finance director in the licensed retail group at Deloitte, said: “Vouchers have proved an effective tactic by some operators for encouraging consumers to eat in their outlets, and have risen in popularity since the recession.

However, the popularity of some of these schemes has raised concerns some operators are now reliant on them.

“In the run up to Christmas, voucher offers were removed by some operators. Other outlets offered a different deal, such as three-for-two, instead of the more generous two-for-one and buy-one-get-one-free offers, or a gift with every main course.”

CFL Have been helping many pubs and restaurants with their pre and post Christmas discount voucher promotions both online and offline. Please see some examples below.