Friday 4 March 2011

Understanding customers digital journey.

It has been suggested. Marketers need a good understanding of their consumers.

Brands need to fully understand how customers arrive at their sites if they want to run effective creative marketing campaigns.

In a world where everyone is online, it's more important than ever for marketers to understand the entire customer journey and use this information to enhance the customer experience.

Having a full understanding of the consumer is also key for direct mail campaigns.

If you would like to find out how a fully integrated digital marketing campaign can work for you please give us a call on 01225 782669. www.cflmarketing.co.uk

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